Hi! My name is Tuscani Walsh, and I've been designing interfaces and brand experiences both in the UK and internationally for over ten years. I've worked with companies like CondéNast, Net-a-Porter, Matches Fashion, Chaos Fashion, and Hurr (Selfridges Rental), as well as supported entrepreneurs and start-ups.

I specialise in brand strategy, digital design, affiliate advertising, digital campaigns, websites (from design to dev and launch) and UI for app interfaces, from prototype to development and launch. I have a deep love for fine art, music, interiors and the study of classical aesthetics, religion and philosophy – these all influence my style and approach to design.

Before freelancing and working full-time in corporations, I completed my Master of the Arts degree in Fine Art, a Postgraduate Honours degree in New Media, and a Bachelor of the Arts degree in Creative Brand Management. This foundation forms the basis of my focus which is creating aesthetic worlds for people and their brands, that are conceptually strong, strategic, and supported by classical visual fundamentals.

As a freelancer and consultant I focus on what people experience when they encounter and engage with your brand, examining the finer details that make up who you are. From here the project takes shape. I can help establish a foundation for identity including typography selection, brand guidelines and design systems; as well as printed stationery and online templates. I work collaboratively with other experts in the field, including writers, developers, photographers and interior designers and I often help directors with future-proofing their brand output.

I love to hear about new projects!

email tuscanicard@gmail.com for inquiries and collaborations
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Chaos is a London-based luxury tech brand run by industry super-stylists Charlotte Stockdale and Katie Lyall. From customisable apple accessories to giant teddys for shop pop-ups to silk garments, the company merges technology and luxury fashion with a tongue-in-cheek punk attitude.
Joining the company for its launch, I conceptualised designs for their ecommerce website, making use of full-page videos and animations and hero-ing large product images alongside clean UI layouts.
Digital affiliate banners, emails and press material was created for the launch and for multiple product campaigns as the company grew.
Loved by celebrities, models and the fashion elite Chaos has become an underground iconic brand totally differentiated in its sector by the high-spirited, colourful designs we created.
Services:
Website design
Product design
Animation
Typography
Editorial layout

I designed the site with a minimalist, clean layout and large imagery that would showcase the beauty of the workmanship and materials of the products. Multiple designs were produced for various projects for the CEO's to work through and select from - ensuring their vision for the brand was honoured.

We worked with the developer to design cheeky animations, emails, videos and social-media GIFs for the website and for brand collaborations and launches with Selfridges, MatchesFashion, Chanel, Galeries Lafayette to name a few.

More projects...

Meridian Vascular

Net-a-Porter

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